1) You.
I am an aspiring entrepreneur with a passion for people and the wellness of people. My skills include intellection, connectedness, restorative, strategic, and responsibility. These skills go well with what I want to aspire to live because I have a strong will to help others and I always feel a sort of connection or understanding when meeting people. My nature as a person is to always think of the current issue, ways to solve them, and the consequences that follow. If I were to start this business I believe it would be my life's work and the missing piece to my puzzle.
2) What are you offering to customers?
I am offering services such as seminars, workshops, and classes that promote wellness and to teach the partners how to incorporate such in their daily lives (emotionally, mentally, and physically). Unmet needs would include those who feel a disconnect with themselves or are living unhealthy, unfulfilled lives.
3) Who are you offering it to?
Demographics: Young adults to those in mid-life crisis (haha), all incomes, communities with large diversity and prominant art districts
Psychographics: artists, vegan/vegetarian, spiritualists, health advocates, sub-cultured, intellects, eco-friendly
4) Why do they care?
If my customers care for their well-being and the fulfillment of their mind, body, and soul they will pay money to use my services.
5) What are your core competencies?
What sets me apart is the fact that I'm not doing this for the profit, but mostly for fulfillment in knowing that I am helping someone change their life.
I truly believe that all these elements go well with the idea of my business. I believe my services have the potential to aid to everyone, however, it is up to the consumer to decide if they will use my services. The promotion of wellness is something I want to do universally.
Five main points from feedback:
- specific demographic
- unique
- fulfilling my heart
- non-limited demographic/psychographic
- "wellness" to impact the lives of many
I incorporated this with this Idea Napkin by trying my best to narrow down my target demographic for the purpose of the business but still trying to keep it unlimited. I stuck to my original ideas especially since I got such great feedback.
Tina, I think that your service could be extremely beneficial to many many people. As you mentioned, many young adults do go through midlife crises, unfortunately. Your service, being that helps people going through these issues, could prove to be very helpful and take off from there. Great job. View mine at http://mudine.blogspot.com/2016/03/idea-napkin-no-2.html
ReplyDeleteHello Tina,
ReplyDeleteYou have a very good idea as people today are always looking for ways to become healthier and generally more fit. The low overhead cost of only having to rent a room to talk to people would make your business easily profitable. I know a friend that started a yoga business just by posting flyers at local events. It started off small but word of mouth kept new customers coming in. It's always a good idea to do something you enjoy and are passionate about, good luck with your business! You can check out my idea napkin in the link below.
http://rogerstrobert.blogspot.com/2016/03/idea-napkin-no-2.html
Tina,
ReplyDeleteI think your personality facilitates what you're trying to do. your business is always a representation of how you carry yourself so i think you would have a very successful business. Plus, the plan sounds really profitable, and like it would genuinely help a lot of people.
check out my post: kevinramos910.blogspot.com
ReplyDeleteTina,
ReplyDeleteI think this is a great idea. Just as you explained it well in this article, I think the company would be very easy to market to a wide variety of markets. This is the type of idea that I think you could present in a way that it could make anyone feel like they should be using your products/services. I think it would be important to develop a minimal viable product that you can just get out into the market, before spending too much energy working on intricate details. Overall really enjoyed your post, and think your energy and passion for e topic will drive you to succeed. Check out my idea here:http://apentrepreneur.blogspot.com/2016/03/idea-napkin-no-2.html